Eastpak

            EN
Art direction and graphic design for the Hannibal Store × Eastpak collaboration. I designed the backpack graphics and shaped the creative direction of the launch, connecting the product, campaign and event into a cohesive visual experience.

I also coordinated the commercial activation: a launch event developed with Eastpak featuring a vintage market and music, and art-directed the product launch film alongside the credited production team.

Production: flower_distribution
Director: sonolucalapiana
Director of Photography & Second Camera: riccardocagnottostudio
Camera & Drone Operator: giorgioblancovideo
Music & Sound Design: dave_zeta
Colorist: fleawh
Compositors: edoardotognozzi & francescopresuttivfx
Assistant & Behind the Scenes: callmepodo.film
Model: steezy.al